Thank goodness reason and the 21st Century came to Anheuser-Busch InBev, and they dropped their Bud Light bottle label with the wide blue band announcing, “The perfect beer for removing ‘no’ from your vocabulary for the night.”
Apparently, drinking Bud Light means you’re “#up for whatever” and the Bud Light bottle made it clear that you’re supposed to be up for whatever a man feels like doing to you.
Well, it’s over now. And no doubt somebody at Budweiser has now been fired. Too bad they hadn’t talked to us. We’d have been happy to come up with a slogan for the beer bottle label that would increase, not decrease, Bud Light’s share of the female market.
But perhaps our time would be better spent reaching out to companies that market energy drinks and energy bars. . . . May we suggest:
Luna Bar: THE PERFECT ENERGY FOR REMOVING ASSHOLES FROM YOUR PERSONAL SPACE FOR THE NIGHT.
Unbelievable, and yet, NOT!